Applications are now open

The New Enterprise Base Camp will commence in November 2020 and has been designed to support innovative and ambitious entrepreneurs and business owners that are in the early stages of their business life cycle through a fully-funded online masterclass, exclusively for those based in Stoke-on-Trent and Staffordshire.

Application deadline 2 November 2020 at 11:59 pm

First Steps in Entrepreneurial Leadership

 The outbreak of COVID-19 and subsequent measures to keep people safe, has seen a number of challenges for businesses, but also opportunities for entrepreneurs to thrive developing new innovative ideas and products.

Starting a business you can find yourself undertaking the role of the salesperson, financial manager, marketer, production department, PA and operational manager. What you really need is purpose and a plan, in short what you need is a fantastic inspirational leader - the revelation is - that is you!

The New Enterprise Base Camp aims to give you the tools and skills necessary to strengthen your leadership and product and/or service offer to continue the climb.

The programme will help you to fully realise your goals by challenging the assumptions that underlie your business plan and validate your products. Taking place over five sessions in November 2020, each session will last approximately three hours.

Successful applicants will have access to:

Key areas of support for Bootcamp 2020


Upon being accepted onto the New Enterprise Base Camp, all sessions will be delivered online. Participants will be emailed secure live links for online masterclasses along with details on how to set up the breakout spaces with mentors.

Across the five sessions, you can expect to refine your business plan and your leadership skills, coverings subjects such as:

  • The innovation starts - journey, purpose and impact
  • Persuasive pitching
  • Business model innovation
  • Leadership for entrepreneurs
  • Communicating your value proposition
  • Managing money in your business
  • Sustainability in your business
  • Building a resilient business


To ensure a bespoke innovation-led experience for businesses, places for the New Enterprise Base Camp are restricted to only 24 spaces. 

Note: all participants will need access to the internet, a desktop or laptop and a working camera. 

Applications are now open and will close November 2nd 2020

- apply here - 


Session 1    Tuesday 10 November            9.00am - 12.00pm
Session 2    Wednesday 11 November       9.00am - 12.00pm

Session 3    Tuesday 17 November           9.00am - 12.00pm
Session 4    Wednesday 18 November       9.00am - 12.00pm

Session 5    Tuesday 24 November           9.00am - 12.00pm


There is no cost to your business for the programme, only your time. All sessions are fully-funded via the European Regional Development Fund (ERDF).


The programme is open to start-up and early-stage business owners, aspiring entrepreneurs and entrepreneurial social innovators. These individuals must be looking to develop products and/or services, achieve scalable routes to market and achieve strategic business growth. Applicants must be an owner, director or employee of a registered business in the Stoke-on-Trent or Staffordshire area.

Apply Today


To discover the range of business support opportunities offered via Keele Business Gateway please click here.