Keele University Business Gateway was delighted to host the inaugural Breaking the Mould awards ceremony on 17 October 2019.

Breaking the Mould shone a spotlight on the growing innovation-led organisations, such as yours, that have benefitted from the suite of innovative support programmes that are available from Keele University.

Anita-Rani-300px The awards culminated in an exciting celebration of local enterprises that are the best in their field. Taking place in Keele’s brand new Smart Innovation Hub, Breaking the Mould aimed to surprise, delight and challenge in every detail.

Hosted by award-winning TV presenter Anita Rani, the evening celebrated Stoke-on-Trent and Staffordshire’s engaged business community which thrives together through collaboration.


Award categories

Please click on a category below for more information about that award:

Terms and Conditions

We are proud to successfully collaborate with partners on projects that are mutually beneficial and meaningful, whilst also supporting partners’ strategic aims, as well as meeting our own academic and charitable objectives.

Keele University has a highly-respected and valued reputation for partnering with organisations, businesses, charities, and public sector partners. We reserve the right to refuse sponsorship or entry from any businesses that does not reflect the ethos of the University or who could negatively impact on the reputation of the institution.

Keep up to date

For the latest news and updates, join the conversation on Twitter by following @KeeleBusiness. To be added to the Business Gateway newsletter mailing list, please click here.


Our sponsors

Keele University Business Gateway is extremely grateful to all of the leading local and national organisations who are sponsoring Breaking the Mould 2019

list of sponsors - small

ERDF logo The following support programmes represented in the Breaking the Mould awards are receiving funding from the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020:

  • Keele Research and Innovation Support Programme (Ref: 32R16P00711);
  • Smart Energy Network Demonstrator (Ref: 32R16P00706);
  • Business Bridge (Ref: 32R18P02530);
  • Mercia Centre for Innovation Leadership (Ref: 32R15P00229)
  • Keele University Science & Innovation Park Smart Innovation Hub (Ref: 32R17P01691)

The Ministry of Housing, Communities & Local Government (MHCLG) (and in London the intermediate body Greater London Authority) is the Managing Authority for European Regional Development Fund. Established by the European Union, the European Regional Development Fund helps local areas stimulate their economic development by investing in projects which will support innovation, businesses, create jobs and local community regenerations. For more information visit