Dr. Chris Stiff

Title: Lecturer
Phone: +44 (0)1782 733667
Email: c.stiff@keele.ac.uk
Location: Dorothy Hodgkin building 1.89
Role: Deputy assessment officer
Study Abroad Coordinator
Module leader: PSY10020, PSY20013, PSY30103
Contacting me: By phone or Email

I completed my degree in psychology from University of Southampton in 2000 and stayed on to do a PhD which I completed in 2004.  I joined the School of Psychology at Keele University in 2009 as a lecturer.  Prior to this, I have been employed at University of Nottingham as a post-doctoral research fellow and the University of Bristol as a research assistant.  I have also spent a year out of academia teaching English in Japan. 

My current research interests centre on cyberpsychology. My main areas of study are:

  • Video games, and how gaming can be used to promote pro-social behaviour in players. My work has demonstrated that playing games with people in other groups (outgroup members) can reduce feelings of prejudice and animosity towards that group as a whole. I have also begun to examine how Virtual Reality (VR) interactions can help increase feelings of cohesion amongst group members who are geographically dispersed.
  • Social media. I investigate how people use Facebook to strategically keep track of what others are up to (Facebook surveillance) and what personality traits (such as the Dark Triad – narcissism, Machiavellianism, and psychopathy) might this tendency. I am also interested in how hiding information on one’s Facebook profile might influence impressions others have of you.
  • “Fake news”. In this strand, I examine how the labelling of media outlets as unreliable by high status individuals may attenuate (or enhance) the influence of those outlets
  • Cybercrime. I am keen to investigate how individual differences may moderate the likelihood of being a cybercrime victim.

I am open to any PhD applications in these areas.  I am coordinator for the Virtual Reality Laboratory in the department, so can be contacted with any questions about this equipment. 

Selected Publications

  • Stiff C and Bowen T. 2016. Two-Player Game: Playing Casual Video Games with Outgroup Members Reduces Levels of Prejudice Toward That Outgroup. INTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTION, vol. 32(12), 912-920. link> doi> full text>
  • Stiff C. 2017. Is Religiosity in a Prospective Partner Always Desirable? The Moderating Roles of Shared Social Identity and Medium of Communication when Choosing Interaction Partners. Curr Psychol, vol. 36(3), 494-503. link> doi> full text>
  • Fox CL, Jones SE, Stiff CE, Sayers J. 2014. Does the gender of the bully/victim dyad and the type of bullying influence children's responses to a bullying incident?. Aggress Behav, vol. 40(4), 359-368. link> doi> full text>
  • Stiff C. 2012. Watch what you write: How errors in feedback influence reputations, spending behaviour, and trust towards buyers and sellers on eCommerce websites. Journal of Internet Commerce, vol. 11, 41-67. doi>
  • Hagger MS, Wood C, Stiff C, Chatzisarantis N. 2010. Ego-depletion and the strength-energy model of self control: A meta-analysis. Psychological Bulletin, vol. 136, 496-525. doi>

Full Publications List show

Books

  • Stiff C. Chris F and Alison A-S (Eds.). Social media and cyberactivism. Oxford University Press.
  • Stiff C. Chris F and Alison A-S (Eds.). Social media and cyberactivism. Oxford University Press.

Journal Articles

  • Stiff C and Bowen T. 2016. Two-Player Game: Playing Casual Video Games with Outgroup Members Reduces Levels of Prejudice Toward That Outgroup. INTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTION, vol. 32(12), 912-920. link> doi> full text>
  • Stiff C. 2017. Is Religiosity in a Prospective Partner Always Desirable? The Moderating Roles of Shared Social Identity and Medium of Communication when Choosing Interaction Partners. Curr Psychol, vol. 36(3), 494-503. link> doi> full text>
  • Fox CL, Jones SE, Stiff CE, Sayers J. 2014. Does the gender of the bully/victim dyad and the type of bullying influence children's responses to a bullying incident?. Aggress Behav, vol. 40(4), 359-368. link> doi> full text>
  • Stiff C. 2012. Watch what you write: How errors in feedback influence reputations, spending behaviour, and trust towards buyers and sellers on eCommerce websites. Journal of Internet Commerce, vol. 11, 41-67. doi>
  • Hagger MS, Wood C, Stiff C, Chatzisarantis N. 2010. Ego-depletion and the strength-energy model of self control: A meta-analysis. Psychological Bulletin, vol. 136, 496-525. doi>
  • Hagger MS, Wood C, Stiff C, Chatzisarantis N. 2010. Self-regulation and self-control in exercise: The strength-energy model. International Review of Sports and Exercise Psychology, vol. 3, 62-86. doi>
  • Hagger MS, Wood C, Stiff C, Chatzisarantis NLD. 2009. The strength model of self-regulation failure and health-related behaviour. HEALTH PSYCHOLOGY REVIEW, vol. 3(2), 208-238. link> doi>
  • Stiff C. 2008. Are they bothered? How the opportunity to damage a partner’s reputation influences giving behavior in a trust game. Journal of Social Psychology, vol. 148(5), 609-630. doi>
  • Crawford MT, Skowronski JJ, Stiff C, Leonards U. 2008. Seeing but not thinking: Limiting spontaneous trait transference II. Journal of Experimental Social Psychology, vol. 44(3), 840-847. doi>
  • Stiff CE and Van Vugt M. 2008. The power of reputations: The role of third-party information in the admission of new group members. Group Dynamics: Theory, Research, and Practice, vol. 12(2), 155-166. doi>
  • Crawford MT, Skowronski JJ, Stiff C, Scherer CR. 2007. Interfering with inferential, but not associative, processes underlying spontaneous trait inference. Personality and Social Psychology Bulletin, vol. 33, 677-690. doi>
  • Crawford MT, Skowronski JJ, Stiff C. 2007. Limiting the spread of spontaneous trait transference. Journal of Experimental Social Psychology, vol. 43, 466-472. doi>
  • Stiff C and Kedra P. Playing Well With Others: The Role of Opponent and Intergroup Anxiety in the Reduction of Prejudice Through Collaborative Video Game Play. Psychology of Popular Media Culture. doi> full text>

Chapters

  • Stiff CE. 2010. Shame: A self-determination perspective. In The Psychology of Shame. Nova Science Publishers.

I teach across all three years of undergraduate study, and also at masters level.  My topics are in the areas of social psychology, and cyberpsychology. I also teach quantitative research methods, focusing mainly on survey methodology.