Keele Launchpad a hit for new business start-ups


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Posted on 15 August 2013

More than 38 budding entrepreneurs attended an intensive 2-day business bootcamp at Keele University.

Keele Launchpad was organised by the Student Enterprise Team, as part of the SPEED Plus project which is part funded by the European Regional Development Fund.  Over two days, local entrepreneurs learned the basics of business models, taxation, financial planning and forecasting, intellectual property, legal contracts, e-commerce, marketing and sales, from local experts.

In addition to the training, there were exhibitors such as Santander, Business Innovation Centre, The Chamber of Commerce (NSCCI), Business Enterprise Support, UnLtd, Staffordshire County Council, and Enterprise Days, which were all available during the two days to provide addition support and information.  On the final day, the participants we each given a certificate of attendance and a copy of the Business Start Up Kit 2013 book by Emma Jones.

It was a hugely successful event, attracting returning graduates from MMU, Chester University, Sheffield Hallam, Royal Holloway, Winchester, as well as other local people. There were 17 exhibitors and key speakers, including Howard Tomlinson, co-creator of the popular game Bejewelled, from Astraware Ltd, and previous SPEED student Kath Warrilow of Cupcake Yourself, who shared her journey from knowing very little about business to now running her own successful cupcake enterprise, with a number of large multi-national clients.

Feedback from those attending Keele Launchpad has been extremely positive, so much so that the team is likely to offer another Launchpad event next Summer. David from Stone said “Just fantastic!, it should be compulsory for anyone thinking of starting a business”, Sarah from Buxton said “Keele Launchpad is a great stepping stone for launching your small business, weather you are still researching into setting up, or if you are already up and running. Keele Launchpad is two days of invaluable relevant information provided in a friendly atmosphere by a great group of business people”, and Rosie from Newcastle-under-Lyme said “If you’re ‘umming’ and ‘ahhing’ about maybe starting your own business, Launchpad will either frighten the life out of you, or set you on fire. Either way, you’ll know”.

Another 2-day Launchpad may be run again next Summer, you can register your interest now by emailing J.leake@keele.ac.uk and you will be sent further details nearer the time.


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