Clare Foster

Title: Lecturer
Phone: +44 (0)1782 733249
Email: c.i.foster@keele.ac.uk
Location: DW1.42
Role:
Contacting me:

I joined Keele University as a lecturer in September, 2012. Before coming to Keele I was employed as Lecturer at the University of Westminster and prior to that as a researcher at Nottingham University. I also have many years of experience working in the travel and tourism industry. I have a degree in Tourism from the University of Derby and a PhD from Nottingham University. My research and writing is in the area of consumer behaviour and I have a particular interest in tourism, tourist  consumption and identity.

My PhD study used an ethnomethodologically informed approach and focused on evaluative practices within a tourism setting. The PhD was funded by a scholarship from Nottingham University Business School. It explores the way that tourists’ evaluated their experiences in an ongoing socially constructed way and how they modified their evaluations in a seamless production of talk about experiences. It demonstrated the inherently social, locally managed and produced nature of evaluations within evaluative talk and highlighted the way in which (dis)satisfaction  could be treated as a culturally constructed phenomenon that cannot be separated from its social production and interpretation.  

General research interests include consumption and identity, social interactions and their impact on consumption experiences, social inclusion and exclusion in consumption and the construction and consumption of (‘territorial’) space.  I am also interested in complaints, atrocity stories and story-telling, and the involvement and management of emotions in the consumption experience.

I have been involved in a number of diverse and interesting projects to include one on community cohesion and the use of residential activity breaks to improve cohesion amongst young people and another on digital technology and the transformation of social space and consumer behaviour. Both of these broad areas also remain of interest.

  • 'Customer Satisfaction: The search for the Holy Grail'. In S. McCabe (ed), Handbook of Tourism Marketing, London: Routledge. (forthcoming)
  • 'Tourism marketing goes mobile: Smartphones and the consequences for tourist experiences'. (co-authored with Scott McCabe, Chunxiao Li, and Bhanu Nanda). In S. McCabe (ed), Handbook of Tourism Marketing, London: Routledge.
  • (forthcoming) ‘Management Development Skills in the Hospitality and Tourism Sector: needs and issues from a regional perspective’. (2010). (co-authored with Scott McCabe and Helen Dewhurst). Tourism and Hospitality: planning and development, Volume 7, Number 4, November, pp.429-446.
  • ‘The Processes and Performances of Tourist (Dis)satisfaction’. (2009). In Kozak, M. and Decrop, A., (eds), ‘Handbook of Tourist Behaviour. Theory & Practice’, Routledge: London.
  • ‘The Role and Function of Narrative in Tourist Interaction’. (2006). (co-authored with Scott McCabe). Journal of Tourism and Cultural Change, Volume 4, No.3, pp. 194-215.

Selected Publications

  • Foster CI and McCabe S. 2015. The role of liminality in residential activity camps. Tourist Studies, vol. 15(1), 46-64. doi> link>
  • Foster CI. 2014. Customer Satisfaction in Tourism: The Search for the Holy Grail. In Handbook of Tourism Marketing. McCabe S (Ed.). London: Routledge.
  • Foster CI and McCabe S. 2014. Marketing communications in tourism: a review and assessment of research priorities. In Handbook of Tourism Marketing. Routledge.
  • Foster CI, McCabe S, Li C. 2014. Tourism marketing goes mobile: Smartphones and the consequences for tourist experiences. In Handbook of Tourism Marketing. Routledge. doi>
  • McCabe S, Sharples M, Foster CI. 2012. Stakeholder Engagement in Service Design for Personal Technologies. Tourism Management Perspectives, vol. 4, 36-44.

Full Publications List show

Journal Articles

  • Foster CI and McCabe S. 2015. The role of liminality in residential activity camps. Tourist Studies, vol. 15(1), 46-64. doi> link>
  • McCabe S, Sharples M, Foster CI. 2012. Stakeholder Engagement in Service Design for Personal Technologies. Tourism Management Perspectives, vol. 4, 36-44.
  • McCabe S, Foster CI, Dewhurst H. 2010. Management Development Skills in the Hospitality and tourism sector: needs and issues from a regional perspective. Tourism and Hospitality Planning and Development, vol. 7(4), 429-446. doi>
  • Foster CI. 2008. The role and function of narrative in tourist interaction. Journal of Tourism and Cultural Change, vol. 4(3). doi>

Chapters

  • Foster CI. 2014. Customer Satisfaction in Tourism: The Search for the Holy Grail. In Handbook of Tourism Marketing. McCabe S (Ed.). London: Routledge.
  • Foster CI and McCabe S. 2014. Marketing communications in tourism: a review and assessment of research priorities. In Handbook of Tourism Marketing. Routledge.
  • Foster CI, McCabe S, Li C. 2014. Tourism marketing goes mobile: Smartphones and the consequences for tourist experiences. In Handbook of Tourism Marketing. Routledge. doi>
  • Foster CI. 2009. Processes and Performances of Tourist (Dis)Satisfaction. In Handbook of Tourist Behaviour. Theory and Practice. Kozak M and Decrop A (Eds.). London: Routledge.

I have taught on a range of courses at both undergraduate and postgraduate levels. I currently teach Services Marketing, Marketing Communications and Understanding the Consumer.

Academic Grants/Prizes:

  • Tourism and Travel Research Institute Scholarship 2007.
  • Institute of Travel and Tourism (ITT), PhD Research Student of the Year 2008