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PCS-40026 - Module Specification
School of Medicine
Faculty of Medicine & Health Sciences

For academic year: 2025/26 Last Updated: 15 December 2025

PCS-40026 - MPH - Health Promotion
Coordinator: Ross Wilkie Room: MSPC1.74 Tel: +44 1782 7 34845
Lecture Time: See Timetable...
Level: Level 7
Credits: 15
Study Hours: 150
School Office: 01782 733928

Programme/Approved Electives for 2025/26

None

Available as a Free Standing Elective

No

Co-requisites

None

Prerequisites

None

Barred Combinations

None

Description for 2025/26

This module will develop knowledge and skills in the promotion of health and wellbeing including understanding and evaluating models of health promotion, exploring enablers and barriers to public health promoting activities and working as part of a multi-agency interdisciplinary teams. You will develop and present a project based on an implementation of a population health intervention of your choice and will present this, by producing a video. The knowledge and skills gained will be useful in a career which links to promoting public health.

Aims
This module aims to develop students’ knowledge and skills in the promotion of health and wellbeing. They will be encouraged to critically evaluate and analyse health promoting activities.

Intended Learning Outcomes

critically evaluate and discuss contemporary issues in health promotion in relation to health promotion models and theories: 2
critically evaluate the importance and value of partnership working and engagement in relation to health promoting activities: 1,2
identify and critically evaluate key current policy challenges relating to the wider determinants of health and improving population health: 1,2

Study hours

Lectures/workshops 36 hours; these will include practical sessions, lectures, workshops, small group work, case based discussions, critical appraisal sessions on scientific literature.
114 hours of independent self-study broken down as follows:
60 hours - background reading, reviewing given material, private study, preparation for online and in-person activities (this includes the materials provided for asynchronous study)

54 hours – completion of summative and formative assessments.

School Rules

None

Description of Module Assessment

1: Assignment weighted 30%
Health promotion/advocacy article
An 800-word article for a public health promotion action or advocacy initiative (e.g., Letter to MP, statutory bodies such as Office for Health Improvements and Disparities or UK Health Security Agency, NIHR/NHS, open letter to general public or specific community). Students will have a choice of public health challenges to address, which will be real-world examples (contemporary health challenge). Students will be expected to use relevant evidence from worldwide public health literature to support their arguments. This assessment will be peer-marked and feedback provided by the module assessor. The length aligns with the length of a letter that would be written in real-world public health roles. The challenge in the writing is to be concise and also to write in language understandable by a lay audience.

2: Group Assessment weighted 70%
A 10-minute video documentary
A 10-minute video of a current health promotion project is required. The content should clearly present the rationale for the chosen target and critically evaluate the health promotion project. This will be completed and presented as a group assessment. Each group will consist of four roles, with each student assigned one role; group members will assign roles as based on individual strengths. These roles will cover areas such as technical production, scriptwriting, creativity and plot development, and evaluation and impact. In addition to these roles, all group members will be responsible for evidence searching and synthesis. Roles may be refined based on the number of students and will be assigned at the beginning of the module. This structure is designed to ensure the active participation of all group members. Note: a simple PowerPoint with voice over will not suffice. Actual video documentary will be required. The marks allocated to individual marks will be a combination of the mark for the presentation (60% of assessment mark) and individual marks based on assigned components of the production (40% of assessment mark).

The University undertakes a continuous review of its teaching and research provision to ensure programmes are of a high quality and changes may be made to modules where it is necessary and reasonable to do so. Please be aware that minor changes to modules, such as a change to an individual assessment, can occur up until enrolment, although we endeavour to give you as much notice as possible of any changes. Details about the circumstance in which changes are made to programmes can be found in the Student Agreement, available at: https://www.keele.ac.uk/legalgovernancecompliance/governance/actcharterstatutesordinancesandregulations/studenttermsconditions/

Last Updated: 15 December 2025