Programme/Approved Electives for 2023/24
Available as a Free Standing Elective
The module introduces main areas of international business including trade, investment and international management. Through critical discussion of related key theoretical concepts and case study analysis the students learn to appreciate the distinctive nature of firm's international operations. The module covers areas of corporate strategy including country evaluation and selection, trade and ownership-based modes of firm internationalisation, and organisation and governance of foreign operations. The module also considers a range of corporate functions including global supply chain management, international marketing and human resources management, and accounting and financial management.A combination of lectures, seminars and engagement with current corporate practice by the means of case study analysis broadens and deepens students' knowledge of international business strategy and operations, and provides an understanding of how businesses survive, prosper and perish in highly complex and competitive international markets.The module benefits home and international students alike. International students have the opportunity to share views and experiences gathered within their home country environments and obtain a comparative perspectives when discussing those in the international context. Module design and content benefit students at both ends of the grade spectrum. High achieving students will develop theoretical understanding of factors underpinning international business strategy and operations allowing for meaningful analyse and future predictions.
Talis Aspire Reading ListAny reading lists will be provided by the start of the course.http://lists.lib.keele.ac.uk/modules/man-10023/lists
To provide students with a broad introduction to international business strategies and operations.To introduce the essential concepts and principles underpinning the contemporary international business practice.To enable students to develop an appreciation of various conditions and perspectives that shape modern international business activities.To encourage critical thinking on a range of international business topics.To promote independent learning skills through essay planning, essay writing, tutorial discussions and student-led seminars.
Intended Learning Outcomes
Interpret theories underpinning international trade, investment and management strategies and practices: 1,2Engage convincingly in contemporary debates in the areas of globalisation, societal impacts, cultural adaptation, technology development, and transfer and sustainability: 1,2Consider the relevance of international competition in business strategy and key business functions: 1,2Begin to develop a critical perspective to their basic understanding of international business, as a basis for their further studies: 1,2Appreciate the peculiarities and distinctiveness of running of companies on an international basis: 1,2
12 hours of lectures12 hours of tutorials22 hours of tutorial preparation35 hours of coursework preparation69 hours of guided independent study
1: Essay weighted 40%
Description of Module Assessment
Individual written essay of 1500 words about a specific topicYou are asked to develop a 1500-word essay critically discussing a topic chosen from a list of two2: Open Book Assessment weighted 60%
Open-Book AssessmentOpen-Book Assessment will be available on the KLE for students to answer and submit their answers. The assessment is normally set for 28 hours (from 9 am (local time) on the first working day until 1 pm (local time) on the second working day). Students should note that the time available to complete this assessment is 28 hours, but they would normally not be expected to invest more than 2 hours of active-working time on this assessment.
There is no requirement for students to remain online for the duration of the assessment window. Once students have accessed their assessment paper or brief, they can work offline and submit their assessment online when ready. Answers should be as accurate and concise as possible with a max of 2000 words.